Difference between revisions of "MarComm Cmte Teleconference Minutes 2012-08-01"
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==Attendees== | ==Attendees== | ||
| + | * Chris Carr | ||
| + | * John Donnelly | ||
| + | * Nichole Drye-Mayo | ||
| + | * Thom Kuhn | ||
| + | * Chris Lindop | ||
| + | * Joan McMillen | ||
| + | * Shelley Melanson | ||
| + | * Celina Roth | ||
| + | * Erin Sparnon | ||
| + | * Jim St. Clair | ||
| + | ==Minutes== | ||
| − | + | * [https://docs.google.com/document/d/1biPjkWUkl6qdHHaKhyrrWFfWLMUtZaFIY4QcKaibavI/edit Marketing Plan]: logo, mission statement | |
| + | :* Request that sponsor representatives and deployment committee leaders update initiatives information at end of the document | ||
| + | :* Consider adding tagline to list of marketing assets to be developed | ||
| + | ::* '''Action Item:''' Request that members submit tagline proposals for review on Sept. 5 tcon | ||
| − | * | + | * Logo selection: vote on [https://docs.google.com/a/ihe.net/file/d/0B_SvbmWRIsFQc01LRWVqN0JyWnM/edit logo alternatives] (with and without symbol) |
| + | :* Strong consensus that the version without symbol is preferable | ||
| + | :* '''Action Item:''' Chris Carr will present the logo proposal to Board to decide whether to adopt it or stay with current logo | ||
* Website redesign update: page designs and input on copy decks | * Website redesign update: page designs and input on copy decks | ||
| Line 11: | Line 27: | ||
* IHE International Video: review content | * IHE International Video: review content | ||
| + | :* Celina Roth and Shelley Melanson have drafted script for a video presentation | ||
| + | :* Will submit to MarComm for review and comment | ||
| + | |||
| + | * North American Connectathon Brochure: review content | ||
| + | :* Shelley Melanson and Celina Roth working on content | ||
| + | :* Need comments to prepare for publication and distribution prior to 8/22 opening of registration | ||
| + | :* Will submit to MarComm for review and comment | ||
| + | |||
| + | * '''Action Item:''' Submit all materials for review to IHE Europe and IHE Japan, as well as deployment committee primary contact list for comment | ||
| + | |||
| + | * Next Meeting: Weds., Sept. 5, 9-10:30 | ||
| + | :* Review proposed taglines | ||
| + | :* Progress of brochure/video development | ||
| + | :* Marketing Plan updates | ||
| + | :* September eNewsletter content | ||
| + | |||
| + | [[Marketing and Communications Committee]] | ||
| − | + | [[Category: Minutes]] | |
Latest revision as of 10:26, 1 August 2012
Attendees
- Chris Carr
- John Donnelly
- Nichole Drye-Mayo
- Thom Kuhn
- Chris Lindop
- Joan McMillen
- Shelley Melanson
- Celina Roth
- Erin Sparnon
- Jim St. Clair
Minutes
- Marketing Plan: logo, mission statement
- Request that sponsor representatives and deployment committee leaders update initiatives information at end of the document
- Consider adding tagline to list of marketing assets to be developed
- Action Item: Request that members submit tagline proposals for review on Sept. 5 tcon
- Logo selection: vote on logo alternatives (with and without symbol)
- Strong consensus that the version without symbol is preferable
- Action Item: Chris Carr will present the logo proposal to Board to decide whether to adopt it or stay with current logo
- Website redesign update: page designs and input on copy decks
- Deployment project information gathering: review form and process
- IHE International Video: review content
- Celina Roth and Shelley Melanson have drafted script for a video presentation
- Will submit to MarComm for review and comment
- North American Connectathon Brochure: review content
- Shelley Melanson and Celina Roth working on content
- Need comments to prepare for publication and distribution prior to 8/22 opening of registration
- Will submit to MarComm for review and comment
- Action Item: Submit all materials for review to IHE Europe and IHE Japan, as well as deployment committee primary contact list for comment
- Next Meeting: Weds., Sept. 5, 9-10:30
- Review proposed taglines
- Progress of brochure/video development
- Marketing Plan updates
- September eNewsletter content