MarComm Cmte Teleconference Minutes 2011-11-02

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Revision as of 17:06, 2 November 2011 by Chrisdcarr (talk | contribs) (Minutes)
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Attendees

  • Chris Carr - RSNA
  • LaShawn Edwards - RSNA
  • Shelley Melanson - Pegasus Productions
  • Celina Roth - HIMSS
  • Erin Sparnon - ECRI Inst/PCD
  • Jim St. Clair - HIMSS

Minutes

  • Domain marketing activities
  • Provides basic format for domains to develop press releases
  • Strategy for domain press releases
  • Press releases should emphasize user-level understanding of committee work output (profiles)
  • Emphasis on deployment of profiles is an important topic to emphasize in domain press releases
  • ONC has put emphasis on lightweight implementations: ITI and PCD are developing profiles that are by design simpler and more modular: clinical devices and wireless devices
  • ONC needs: IHE needs to request from ONC what their goals are and match up IHE profiles to their needs
  • PCD has a matrix that matches clinical needs with PCD profiles
  • ITI has Webinar on support for Meaningful Use requirements in IHE profiles; boil down to simple table?
  • Continua Health Alliance Website as a good model for releasing information
  • Web page published. Need to send email blast.
  • Updates of new content
  • Added new items for November and December releases
  • Method for submitting content
  • Committee members can add new items they wish to promote; each item needs to have a brief explanatory paragraph and a link to a published press release--or a completed release for publication on ihe.net.
  • Email Newsblast System
  • Templates
  • Lists
  • Reports
  • Rebranding of IHE
  • Plan forthcoming
  • Website update
  • Next Tcon: Weds, Nov. 2, 9-10am CT

Marketing and Communications Committee