MarComm Cmte Teleconference Minutes 2012-08-01: Difference between revisions
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==Attendees== | ==Attendees== | ||
* Chris Carr | |||
* John Donnelly | |||
* Nichole Drye-Mayo | |||
* Thom Kuhn | |||
* Chris Lindop | |||
* Joan McMillen | |||
* Shelley Melanson | |||
* Celina Roth | |||
* Erin Sparnon | |||
* Jim St. Clair | |||
==Minutes== | ==Minutes== | ||
* | * [https://docs.google.com/document/d/1biPjkWUkl6qdHHaKhyrrWFfWLMUtZaFIY4QcKaibavI/edit Marketing Plan]: logo, mission statement | ||
:* | :* Request that sponsor representatives and deployment committee leaders update initiatives information at end of the document | ||
:* Consider adding tagline to list of marketing assets to be developed | |||
::* '''Action Item:''' Request that members submit tagline proposals for review on Sept. 5 tcon | |||
* Logo selection: vote on alternatives (with and without symbol) | * Logo selection: vote on [https://docs.google.com/a/ihe.net/file/d/0B_SvbmWRIsFQc01LRWVqN0JyWnM/edit logo alternatives] (with and without symbol) | ||
:* Strong consensus that the version without symbol is preferable | |||
:* '''Action Item:''' Chris Carr will present the logo proposal to Board to decide whether to adopt it or stay with current logo | |||
* Website redesign update: page designs and input on copy decks | * Website redesign update: page designs and input on copy decks | ||
| Line 14: | Line 27: | ||
* IHE International Video: review content | * IHE International Video: review content | ||
:* Celina Roth and Shelley Melanson have drafted script for a video presentation | |||
:* Will submit to MarComm for review and comment | |||
* North American Connectathon Brochure: review content | |||
:* Shelley Melanson and Celina Roth working on content | |||
:* Need comments to prepare for publication and distribution prior to 8/22 opening of registration | |||
:* Will submit to MarComm for review and comment | |||
* '''Action Item:''' Submit all materials for review to IHE Europe and IHE Japan, as well as deployment committee primary contact list for comment | |||
* | * Next Meeting: Weds., Sept. 5, 9-10:30 | ||
:* Review proposed taglines | |||
:* Progress of brochure/video development | |||
:* Marketing Plan updates | |||
:* September eNewsletter content | |||
[[Marketing and Communications Committee]] | [[Marketing and Communications Committee]] | ||
[[Category: Minutes]] | [[Category: Minutes]] | ||
Latest revision as of 10:26, 1 August 2012
Attendees
- Chris Carr
- John Donnelly
- Nichole Drye-Mayo
- Thom Kuhn
- Chris Lindop
- Joan McMillen
- Shelley Melanson
- Celina Roth
- Erin Sparnon
- Jim St. Clair
Minutes
- Marketing Plan: logo, mission statement
- Request that sponsor representatives and deployment committee leaders update initiatives information at end of the document
- Consider adding tagline to list of marketing assets to be developed
- Action Item: Request that members submit tagline proposals for review on Sept. 5 tcon
- Logo selection: vote on logo alternatives (with and without symbol)
- Strong consensus that the version without symbol is preferable
- Action Item: Chris Carr will present the logo proposal to Board to decide whether to adopt it or stay with current logo
- Website redesign update: page designs and input on copy decks
- Deployment project information gathering: review form and process
- IHE International Video: review content
- Celina Roth and Shelley Melanson have drafted script for a video presentation
- Will submit to MarComm for review and comment
- North American Connectathon Brochure: review content
- Shelley Melanson and Celina Roth working on content
- Need comments to prepare for publication and distribution prior to 8/22 opening of registration
- Will submit to MarComm for review and comment
- Action Item: Submit all materials for review to IHE Europe and IHE Japan, as well as deployment committee primary contact list for comment
- Next Meeting: Weds., Sept. 5, 9-10:30
- Review proposed taglines
- Progress of brochure/video development
- Marketing Plan updates
- September eNewsletter content