MarComm Cmte Teleconference Minutes 2015-01-07

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Attendees

  • John Donnelly
  • Lapo Bertini
  • Alan Golota
  • Erin Sparnon
  • Nancy Ramirez
  • Chris Carr
  • Joan McMillen
  • Jamie Kontos
  • Nichole Drye-Mayo

Minutes

  • January News Blast Items
    • Content request due by January 12; send newsletter on 1/13
      • Lapo will provide content by end of day 1/12
      • Send blast on 1/13 due to 1/15 Europe Connectathon registration deadline


  • IHE.net Website
    • Newsblast archive page on ihe.net
    • Review IHE News
      • Chris and Nichole discuss ways to maintain as efficiently as possible


  • Marketing plan and editorial calendar
    • Review plan and comments
    • Need list of Connectathons and other projects that need help promoting
      • Nichole turn list into table timeline
      • Add Social Media


  • Surveys
    • Contact marketing reps from member organizations and ask them about marketing resources and social media usage
      • Reach out to company rep requesting name and email of marketing contact
        • Share marketing plan w/company marketing reps (review, solicit comments)
  • Social Media
    • Items to tweet or post to Facebook:
      • Development milestones, Call for Proposals, Board and Committee leadership changes, new member organizations, establishment of new deployment committees, approval of Connectathon dates/locations
        • Review list Chris and Nichole developed of kinds of items that should be shared on social media
          • Add to Marketing Plan


  • Next call: February 4 @ 9:00am central
    • Send reminder to group


Marketing and Communications Committee

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