MarComm Cmte Teleconference Minutes 2014-07-02
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Attendees
- Chris Carr
- Nichole Drye-Mayo
- Thom Kuhn
- Molly McNally
- Nancy Ramirez
- Erin Sparnon
Minutes
- IHE Webinar Series
- Domain marketing
- Target user groups associated w/domain; build out interest in current and new profiles
- RSNA will send out copy for e-push on 7/8
- Nichole will follow up w/domains not scheduled to present
- Nichole will send Tom and Erin email blast content from June newsletter
- World Summit
- Marketing Opportunities
- RSNA will send out copy for e-push on 7/8
- Nichole will send content to Tom and Erin
- Nichole will upload logo to FTP
- July IHE News Blast Items:
- World Summit - registration link and program with speakers
- Supplement Tracker
- Webinar Series
- Case Study
- Connectathon Preview
- Action: Add subscribe link to first page of ihe.net
- Action: Figure out how to capture more interested parties emails so we can collect more data; update online form
- Action: Review IHE USA list servs to determine if IHE Intl can use
- 2015 Connectathon Marketing
- Promotion to Lab and other domains
- Action: Develop new domain marketing tool kit; invite Cardiology, Lab and Dental to provide challenges
- Next call: Aug. 6 @ 9:00am central
- Agenda: IHE European Connectathon Whitepaper Review
- New domain marketing tool kit
- Review marketing plan in current status; do we want to invest time in updating?