MarComm Cmte Teleconference Minutes 2012-10-03

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  • Chris Carr
  • Joan McMillen
  • Celina Roth
  • Shelley Melanson
  • Chris Lindop
  • Thom Kuhn
  • Tracey Stepuszek
  • LaShawn Edwards
  • Nichole Drye-Mayo


  • Review October IHE News topics
  • Include IHE NA Connectathon registration (closing 10/5) and Connectathon Conferences announcements provided by Celina Roth
  • Add reference to networking opportunities for Connectathon participants (referring to social event)
  • Add reference to Webinar series sessions
  • If available, include information on Showcase registration (which also closes Oct. 5)
  • Action Item: Chris Carr and Nichole Drye-Mayo to send out blast today to encourage last minute Connectathon registration
  • Review November IHE news Topics
  • Connectathon Conference - opening registration: Celina Roth will provide essential information
  • IHE Europe Connectathon registration: Chris to get information from Marie-Astrid and Harm-Jan
  • Include reference to Webinar series sessions
  • Website redevelopment plan
  • Project stakeholders meeting with RSNA marketing staff today
  • Content inventory identifies pages needing update before launch of new site
  • Updated content received from many domains and deployment committees
  • Copy decks of 5-6 core pages will be distributed for review by MarComm
  • Action Item: Chris Carr to distribute all pages by 10/8
  • Action Item: MarComm members to provide comments by 10/19
  • Final section detailing marketing activities by IHE Deployment Committees and related groups needs to be updated
  • Action Item: Deployment committee representatives to review and update information
  • Connectathon video materials
  • Shelley Melanson has developed draft video script that will be used for RSNA Image Sharing demonstration
  • Action Item: Needs input from Chris Carr by end of October
  • Connectathon Video clips have been produced and are awaiting approval from speakers to use in published video materials
  • Incorporate material from this video into more general Connectathon video
  • Action Item: Chris Carr to post this video along with other Connectathon videos (eg, from IHE E Bern Connectathon) on Connectathon Website
  • Action Item: RSNA staff to create IHE International You Tube Channel? Need to register. Require prior review of anything that is posted.
  • IHE USA channel already exists
  • Recruitment
  • No volunteer response from message distributed with September IHE News
  • Require participation from each Domain and Deployment Committee
  • Action Item: Chris Carr to add to agenda for Domain Coordination Committee by first of year
  • Make participation part of requirements for Deployment Coordination Committee
  • Identifying key volunteers for IHE Spotlight section on redesigned home page
  • Get Secretaries to nominate their most active and enthusiastic volunteers
  • Action Item: Nichole Drye-Mayo to add to agenda for next Secretaries meeting
  • Next meeting: Nov. 7, 9-10:30 am CT
  • Add to November MarComm agenda
  • User Success Stories
  • Marketing logo materials and Style Guide

Marketing and Communications Committee