MarComm Cmte Teleconference Agenda 2016-05-19: Difference between revisions

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* Goals and deliverables for 2017
* Goals and deliverables for 2017
:* Budgeting to support goals
:* Budgeting to support goals
:* Budgeting to support goals
 
::* Promotion of World Summit
::* User Case Studies: Develop process and format for case studies. Something like HIMSS Davies Awards
::* Promotion of Membership: Create more buzz around value of membership. Find more ways to recognize, incentivize members. Promote the work product of IHE Intl: the Technical Frameworks.
::* IHE Brands: How to protect and promote.




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::* World Summit Promo
::* World Summit Promo
**[http://us1.campaign-archive2.com/?u=a75e449ea24da34a9a89ed37a&id=455636ddd5&e=4980932498 April 2016] (sent 4/6)
**[http://us1.campaign-archive2.com/?u=a75e449ea24da34a9a89ed37a&id=455636ddd5&e=4980932498 April 2016] (sent 4/6)
***2016:  June, August, October, December
 
***Solicit content:  April 21-May 13
***Develop newsletter:  May 16-20
***Send newsletter June 1 




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* IHE International 2016 Educational Series  
* IHE International 2016 Educational Series  
**Goal:  Highlight what's new or important in IHE Domains before IHE North American Connectathon registration opens.  Attendees will receive a high level overview of new profiles and use cases domains will address in their work cycle and in Connectathon testing. 
**Webinar Presentations:  June 1-August 26
***May 1:  Deadline for DCC Planning Committee and Domain Secretariats to submit [http://goo.gl/forms/MkYVQ32JCR logistics form].





Revision as of 16:22, 17 May 2016

  • Committee governance and participation
  • Roster


  • Goals and deliverables for 2017
  • Budgeting to support goals


  • Communication Strategy Task Force


  • Bi-Monthly Newsletter
  • Topics:
  • IHE-E Connectathon wrap-up
  • FHIR testing at Connectathon
  • World Summit Promo


  • IHE activities and user success stories
  • California HIE implementation of HPD
  • Peoria (Steve Kastelein) - implementation of cardiology profiles
  • Success Stories developed by IHE USA: one developed and several submitted requiring further development; list of 6 applicants that can be communicated


  • Membership: 2020 Vision Campaign Wrap-up
  • Next step: Thank renewed members, point to membership page
  • Membership renewal for FY2017 begins in April
  • Targeted message to contacts from previous members: past interest; number of peers who have renewed; why have they not renewed?
  • Membership page with logos: direct thank you to renewed members
  • Outreach to National Deployment Committees forthcoming
  • Draft Message content:


  • World Summit
  • Outreach to ONC/Steve Posnack to inquire whether he will attend eHealth Week; invite to speak at World Summit?
  • Encourage collaboration between IHE and Interoperability Standards Advisory (ISA)
  • Develop extract of ISA for various projects: IHE, Image Share, EHRA


  • IHE International 2016 Educational Series


  • Interoperability Proving Ground
    • The Interoperability Proving Ground (IPG) is an open, community platform where you can share, learn, and be inspired by interoperability projects taking place across the nation.
      • Identify IHE interoperability projects.


  • IHE International Promotional Methods
    • Social Media Stats
      • Youtube: IHEIntl
      • Twitter: @IHEIntl
    • IHE Newsletter


Marketing and Communications Committee