Difference between revisions of "MarComm Cmte Teleconference Minutes 2013-10-02"

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(Created page with "==Minutes== * Update World Summit :* Event planned for Feb. 20-21 (preceding HIMSS meeting) in Washington, DC :* Global Deployment Coordination Committee (GDC) * October email...")
 
(Minutes)
 
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==Attendees==
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* Lapo Bertini
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* Chris Carr
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* John Donnelly
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* Nichole Drye-Mayo
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* La Shawn Edwards
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* Adrianne Glowski
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* Chris Lindop
 +
* Joan McMillen
 +
* Nancy Ramirez
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* Celina Roth
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* Erin Sparnon
 +
 
==Minutes==
 
==Minutes==
 +
  
 
* Update World Summit
 
* Update World Summit
:* Event planned for Feb. 20-21 (preceding HIMSS meeting) in Washington, DC
+
:* Event planned for Feb. 20-21 (preceding HIMSS meeting) in Orlando, FL
 
:* Global Deployment Coordination Committee (GDC)  
 
:* Global Deployment Coordination Committee (GDC)  
 +
**Looking at new dates to hold open GDC meeting for attendees attending HIMSS conference as well as the World Summit
 +
**Two people are putting together two development tracks as well as development panel.
 +
**Input will be sought from the Mar Comm committee as to who and how to Market the event.
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** USA-EU Collaboration
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** Created a task force of Lapo, Chris Lindop, and Chris Carr to work on the marketing of the World Summit
  
 
* October email blast
 
* October email blast
:* Content for messaging: North America Connectathon timeline, reg details; IHE Europe Connectathon press release
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:* Content for messaging: North America Connectathon selling points, timeline, reg details; IHE Europe Connectathon press release; RO Connectathon (April/May 2014)
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:**possibly move up the blast date from its original 10/15 date since connectathon registration ends on 10/18
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:* Connectathon Marketing
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:**''' Action''': Celina will send marketing content to the MarComm Committee
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:**''' Action:''' Chris will use this material out to develop a targeted blast to the diagnostic domains stating the relevance of IHE in reference to MU
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* Orientation Materials
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:* Updates to [[Participate|participation page]]
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:** Welcome additional feedback on this page
 +
:* Automated message to Google Group registrants
  
 
* Social Media Update  
 
* Social Media Update  
 
:* Channels in use
 
:* Channels in use
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:** Facebook and twitter for IHE International live - update these with new members, blast information and key IHE activities
 
:* Messages for posting
 
:* Messages for posting
 +
:**Contact Nichole Drye Mayo if you have material for our social media avenues
 
:* Photos/videos
 
:* Photos/videos
  
 
* Marketing plan. Review areas that need updating [https://docs.google.com/a/ihe.net/document/d/1biPjkWUkl6qdHHaKhyrrWFfWLMUtZaFIY4QcKaibavI/edit Marketing Plan] - Discussion deferred.
 
* Marketing plan. Review areas that need updating [https://docs.google.com/a/ihe.net/document/d/1biPjkWUkl6qdHHaKhyrrWFfWLMUtZaFIY4QcKaibavI/edit Marketing Plan] - Discussion deferred.
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[[Marketing and Communications Committee]]
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[[Category: Minutes]]

Latest revision as of 09:26, 2 October 2013

Attendees

  • Lapo Bertini
  • Chris Carr
  • John Donnelly
  • Nichole Drye-Mayo
  • La Shawn Edwards
  • Adrianne Glowski
  • Chris Lindop
  • Joan McMillen
  • Nancy Ramirez
  • Celina Roth
  • Erin Sparnon

Minutes

  • Update World Summit
  • Event planned for Feb. 20-21 (preceding HIMSS meeting) in Orlando, FL
  • Global Deployment Coordination Committee (GDC)
    • Looking at new dates to hold open GDC meeting for attendees attending HIMSS conference as well as the World Summit
    • Two people are putting together two development tracks as well as development panel.
    • Input will be sought from the Mar Comm committee as to who and how to Market the event.
    • USA-EU Collaboration
    • Created a task force of Lapo, Chris Lindop, and Chris Carr to work on the marketing of the World Summit
  • October email blast
  • Content for messaging: North America Connectathon selling points, timeline, reg details; IHE Europe Connectathon press release; RO Connectathon (April/May 2014)
    • possibly move up the blast date from its original 10/15 date since connectathon registration ends on 10/18
  • Connectathon Marketing
    • Action: Celina will send marketing content to the MarComm Committee
    • Action: Chris will use this material out to develop a targeted blast to the diagnostic domains stating the relevance of IHE in reference to MU
  • Orientation Materials
  • Updates to participation page
    • Welcome additional feedback on this page
  • Automated message to Google Group registrants
  • Social Media Update
  • Channels in use
    • Facebook and twitter for IHE International live - update these with new members, blast information and key IHE activities
  • Messages for posting
    • Contact Nichole Drye Mayo if you have material for our social media avenues
  • Photos/videos
  • Marketing plan. Review areas that need updating Marketing Plan - Discussion deferred.


Marketing and Communications Committee