MarComm Cmte Teleconference Minutes 2013-06-05

Attendees

• Greg Adzia
• Lapo Bertini
• Chris Carr
• La Shawn Edwards
• Thom Kuhn
• Joan McMillen
• Nancy Ramirez
• Celina Roth
• Ducio (Cento Cento)

Minutes

Review May 1 minutes

• Webinar Series

• Registration open
• Scheduleset

• IHE June email newsletter topics

• New dates for 2014 Connectathons (IHE North America, Jan. 27-31; IHE Europe, Vienna, April 7-11)
• Launch of new IHE.net website redesign
• IHE Educational Webinar Series Registration Opens
• IHE International Academy Virtual Briefing
• IHE Presence in Cleveland Innovation Center

• Review of Marketing Plan with Cento Cento

• CentoCento mindmap links goals to actions
• How to coordinate activities? For example, social media - share information about accounts
• Goals to expand membership, education and Connectathon participation: itemize and identify specific actions

• Action Item: Lapo/IHE Europe will produce informal proposals for action for review
• Action Item: Chris Carr to distribute 2012 draft plan with request for comment. Review on July teleconference.

• HIMSS survey update

• Designed to develop member recruitment and on-boarding materials
• Action Item: Celina Roth will distribute draft for review and comment

• Page creation on redesign of ihe.net has been initiated; to be completed by 6/11

• Solicitation of IHE Implementation Briefs (formerly success stories)

• Current page
• Form for submission of new materials

Marketing and Communications Committee