Difference between revisions of "MarComm Cmte Teleconference Minutes 2013-04-03"

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(Created page with "==Attendees== ==Minutes== *Marketing plan for FY 14 *Newsletter content **Submit content by 4/12; newsletter will be sent 4/15 *Social Media Update **Facebook and Twitte...")
 
 
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==Attendees==
 
==Attendees==
 +
*Greg Adzia
 +
*Chris Carr
 +
*John Donnelly
 +
*Paul Dow
 +
*Nichole Drye-Mayo
 +
*La Shawn Edwards
 +
*Alex Heil
 +
*Evonne Johnson
 +
*Thom Kuhn
 +
*Joan McMillen
 +
*Nancy Ramirez
 +
*Celina Roth
 +
*Tracey Stepuszek
 +
*Erin Sparnon
  
 +
==Minutes==
 +
* April Newsletter Items
 +
:* Connectathon Dates - Jan 13th - 18th : Hold official announcement until May
 +
:* Connectathon Monitors recruitment
 +
 +
* Domain Announcements
 +
 +
* [http://www.iheusa.org/ebook.aspx Interoperability for Dummies: IHE Edition]
 +
:* IHE USA is sponsoring publication of this ebook
 +
:* Will be distributed for free
 +
:* Send eblast notifying general list of its availability
  
 +
* High-level Webinar Series - FY14 in June through HIMSS Professional Services
 +
* Domain Webinars - domains invited to present on new materials in their domains
 +
:* Will be scheduled starting in June, running through September
  
==Minutes==
+
* Social Media
 +
:* IHE International, IHE Europe and IHE USA have established identities on Twitter, Facebook and linkedIn
 +
:* For monthly newsblasts and other communications, link individual email stories to Twitter and Facebook accounts
 +
:* Cento Cento materials on how to use Linkedin
  
*Marketing plan for FY 14
+
* Communication on branding materials
 +
:* Coordinate launch with redesign of of Website
 +
:* Send to national and domain groups
  
*Newsletter content
+
* World Summit
**Submit content by 4/12; newsletter will be sent 4/15
+
:* Registration up to 70; should reach 80- 90
 +
:* 21 nationalities will be present
  
*Social Media Update
+
* Committee Recruitment
**Facebook and Twitter
+
:* Develop survey for potential
**Analytics Reports
+
:* Profile of ideal committee members , from co-chairs
 +
:* How to make value proposition for participation
 +
:* On-boarding and retention of committee members - look at information materials and training processes
 +
**Webinar series on publication cycle and committee processes
  
*IHE.net update
+
==Next call==
**Website review in progress (functionality only)
+
Wednesday May 1st @ 9:00am central
**Next steps - content review
 
**Analytics Reports
 
  
*Volunteer Spotlight update
 
**CC is revising interview questions (NDM will create a google form and send to people); Email Shelley
 
for photo access; photo dimensions (portrait orientation – more tall than wide)
 
  
*World Summit/IHE Europe Connectathon Update
+
[[Marketing and Communications Committee]]
  
*Committee recruitment
+
[[Category: Minutes]]

Latest revision as of 09:15, 1 May 2013

Attendees

  • Greg Adzia
  • Chris Carr
  • John Donnelly
  • Paul Dow
  • Nichole Drye-Mayo
  • La Shawn Edwards
  • Alex Heil
  • Evonne Johnson
  • Thom Kuhn
  • Joan McMillen
  • Nancy Ramirez
  • Celina Roth
  • Tracey Stepuszek
  • Erin Sparnon

Minutes

  • April Newsletter Items
  • Connectathon Dates - Jan 13th - 18th : Hold official announcement until May
  • Connectathon Monitors recruitment
  • Domain Announcements
  • IHE USA is sponsoring publication of this ebook
  • Will be distributed for free
  • Send eblast notifying general list of its availability
  • High-level Webinar Series - FY14 in June through HIMSS Professional Services
  • Domain Webinars - domains invited to present on new materials in their domains
  • Will be scheduled starting in June, running through September
  • Social Media
  • IHE International, IHE Europe and IHE USA have established identities on Twitter, Facebook and linkedIn
  • For monthly newsblasts and other communications, link individual email stories to Twitter and Facebook accounts
  • Cento Cento materials on how to use Linkedin
  • Communication on branding materials
  • Coordinate launch with redesign of of Website
  • Send to national and domain groups
  • World Summit
  • Registration up to 70; should reach 80- 90
  • 21 nationalities will be present
  • Committee Recruitment
  • Develop survey for potential
  • Profile of ideal committee members , from co-chairs
  • How to make value proposition for participation
  • On-boarding and retention of committee members - look at information materials and training processes
    • Webinar series on publication cycle and committee processes

Next call

Wednesday May 1st @ 9:00am central


Marketing and Communications Committee