MarComm Cmte Teleconference Agenda 2016-04-21

• Committee governance and participation

• Roster

• Invitation to participate
• Need to identify deliverables

• Communication Strategy Task Force

• Meeting outcomes: Working document combining input from participants on messages that IHE needs to communicate
• Outcome of teleconference to review integrated document.

• Committee Goal: Promote IHE activities and user success stories

• California HIE implementation of HPD
• Peoria (Steve Kastelein) - implementation of cardiology profiles
• Success Stories developed by IHE USA: one developed and several submitted requiring further development; list of 6 applicants that can be communicated

• Membership: 2020 Vision

• Next step: Thank renewed members, point to membership page
• Membership renewal begins in April
• Targeted message to contacts from previous members: past interest; number of peers who have renewed; why have they not renewed?
• Membership page with logos: direct thank you to renewed members
• Outreach to National Deployment Committees;

• Action: Develop policy language to present to FSWG and BoC prior to Board for review/approval

• World Summit

• Outreach to ONC/Steve Posnack to inquire whether he will attend eHealth Week; invite to speak at World Summit?

• Encourage collaboration between IHE and Interoperability Standards Advisory (ISA)
• Develop extract of ISA for various projects: IHE, Image Share, EHRA

• IHE International 2016 Educational Series
  • Goal: Highlight what's new or important in IHE Domains before IHE North American Connectathon registration opens. Attendees will receive a high level overview of new profiles and use cases domains will address in their work cycle and in Connectathon testing.
  • Webinar Presentations: June 1-August 26
    • May 1: Deadline for DCC Planning Committee and Domain Secretariats to submit logistics form.

• Bi-Monthly Newsletter
  • April 2016 (sent 4/6)
    • 2016: June, August, October, December
    • Solicit content: April 21-May 13
    • Develop newsletter: May 16-20
    • Send newsletter June 1

• Interoperability Proving Ground
  • The Interoperability Proving Ground (IPG) is an open, community platform where you can share, learn, and be inspired by interoperability projects taking place across the nation.
    • Identify IHE interoperability projects.

• IHE International Promotional Methods
  • Social Media (RSNA staff working on getting Twitter analytics)
    • Youtube: IHEIntl
    • Twitter: @IHEIntl
  • IHE Newsletter

Marketing and Communications Committee