Difference between revisions of "Domain Secretaries Committee Teleconference Minutes 2011-12-15"

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===Minutes===
 
===Minutes===
  
*Discussion of MarComm guidelines in IHE. People generally understand how marketing works on the web. There is no problem with supporting web and IHE efforts.
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* Advertising on IHE Web pages on Domain Sponsor Websites
**IHE however needs to remain a neutral partner. Selling advertising can sometimes give partiality of one vendor versus another.
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:* ASTRO has included small vendor advertisements on its [https://www.astro.org/Practice-Management/IHE-RO/Index.aspx IHE-related Web pages]. Sidrah and her colleagues have concerns about this approach and are asking for input from IHE.
**Think about if need to expand our marketing guidelines
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:* The [https://docs.google.com/Doc?docid=0AVA2kOz33tdvZGZncTJidDZfOWRzazJuemdw IHE Marketing Guidelines] are very brief and offer no guidance on this subject.
**Governance says nothing about deployment. There is heavy responsibility with Domain Sponsorship
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::* Domain sponsors have considerable freedom in determining how to generate revenue to support IHE activities. One of their responsibilities, however, is to remain a neutral party with respect to the vendor community. It is a matter of judgment whether accepting advertising conflicts with that responsibility.
**This topic will carry over for discussion for the next MarcComm call Wednesday, January 5th 9:00am cst
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:* Questions about advertising and other marketing activities are the responsibility of the [[Marketing and Communications Committee]]. They could potentially add guidance to the Marketing Guidelines document on the subject of sponsors accepting advertising.  
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::* Chris Carr and Sidrah Abdul will put a discussion item on the agenda for the Weds., Jan. 4 (9:00 am CT) MarComm Committee call.
  
*Minutes from November 17th meeting
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* [[Cross-Domain Strategic Planning Work Group]]
**Nothing to review/approve
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:* Reviewed input required from domains for IHE Intl Board strategic planning activity.  All domains present have submitted their materials. Work Group will provide draft materials to domain co-chairs and secretaries for review.
 
 
*Process and Tools
 
**nothing to discuss
 
 
 
*Cross Domain Strategic Workgroup
 
**Chris presented the work that is being done for the Board and all the different strategies that are being used
 
  
 
*New co-chairs
 
*New co-chairs
 
**Chris will forward some information to the new members
 
**Chris will forward some information to the new members
  
*No new buiness items
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* Next call Thursday, January 19, 2012
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[[Domain Secretaries Committee]]
  
* Next call January 19, 2012
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[[Category: Minutes]]

Revision as of 12:01, 15 December 2011

Attendees

  • Sidrah Addul
  • Manny Furst
  • Chris Carr
  • La Shawn Edwards
  • Flora Lum


Minutes

  • Advertising on IHE Web pages on Domain Sponsor Websites
  • ASTRO has included small vendor advertisements on its IHE-related Web pages. Sidrah and her colleagues have concerns about this approach and are asking for input from IHE.
  • The IHE Marketing Guidelines are very brief and offer no guidance on this subject.
  • Domain sponsors have considerable freedom in determining how to generate revenue to support IHE activities. One of their responsibilities, however, is to remain a neutral party with respect to the vendor community. It is a matter of judgment whether accepting advertising conflicts with that responsibility.
  • Questions about advertising and other marketing activities are the responsibility of the Marketing and Communications Committee. They could potentially add guidance to the Marketing Guidelines document on the subject of sponsors accepting advertising.
  • Chris Carr and Sidrah Abdul will put a discussion item on the agenda for the Weds., Jan. 4 (9:00 am CT) MarComm Committee call.
  • Reviewed input required from domains for IHE Intl Board strategic planning activity. All domains present have submitted their materials. Work Group will provide draft materials to domain co-chairs and secretaries for review.
  • New co-chairs
    • Chris will forward some information to the new members
  • Next call Thursday, January 19, 2012

Domain Secretaries Committee